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Mass Communication

Week 11: Class Highlights December 6, 2009

Filed under: Uncategorized — pjoannmedia @ 8:17 AM

1.) Kipling books- I thought the idea of having books on a calculator-shaped device would be completely geeky. When the librarian brought her own Kipling portable book I was amazed by the fact that the screen was clear, the set-up was organized, and that the books were cheaper than printed ones. I easily wanted a Kipling device for myself, but I found out it was too expensive.

2.) Advertising- It amazes me that from country to country, some slogans could be interpreted in very different ways. When Coors advertised their slogan, “Turn It Loose,” it translated into “Suffer from Diarrhea,” for the Spanish speakers. I guess I never would have thought of the possibility if not for reading about such occurences in the chapter.

3.) Career Search Paper- I didn’t think that I wanted to take part in the media after studying about journalism, a past ambition of mine. Once I started the paper, however, I found out about a field in the media that interested me: becoming an entertainment lawyer. Law and philosophy interest me greatly, and since entertainment effects much of the world (as we’ve studied), I wish to become an entertainment lawyer to help influence social changes.

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